Pricing
My rates for this service. Fixed scope, no time-limited discounts, no claim of an industry standard. Larger sites are quoted individually.
Strategy Audit
Best for: Established sites whose content underperforms.
Included: Content audit \u00b7 cannibalisation analysis \u00b7 intent review \u00b7 linking review \u00b7 priority fix list \u00b7 findings call
Timeframe: 2 to 3 weeks
Not included: Keyword research, calendar, clusters, briefs, writing
Strategy & Roadmap
Best for: Businesses committed to organic growth this year.
Included: Everything in the Audit, plus audience research \u00b7 keyword and intent research \u00b7 gap analysis \u00b7 topic clusters \u00b7 priority matrix \u00b7 linking architecture \u00b7 6 month calendar \u00b7 commercial mapping \u00b7 two review calls
Timeframe: 4 to 5 weeks
Not included: Writing, technical SEO, link building, implementation
Complete System
Best for: Multi-service businesses producing content at pace.
Included: Everything in the Roadmap, plus 12 month calendar \u00b7 topical authority plan \u00b7 10 content briefs \u00b7 refresh schedule \u00b7 entity mapping \u00b7 three months of support
Timeframe: 6 to 8 weeks, plus support
Not included: Writing, technical SEO, link building, design, paid media
Why the middle package suits most businesses. The audit tells you what is wrong but stops before what to build. The complete system is more valuable, though paying for twelve months of briefs you cannot execute is poor value.
Who It\u2019s For, and Who It Isn\u2019t
A good fit
- UK small businesses where twelve wrong pages is a costly mistake
- London businesses in dense markets where specificity wins
- Service businesses needing distinct content routes per offering
- Professional services whose expertise is not in their content
- SaaS mapping content across a long consideration cycle
- Ecommerce where categories, guides and product pages must work as one
- B2B with long sales cycles and several decision influencers
- Local businesses balancing location pages against useful content
- Growing websites that outgrew what worked at thirty pages
- Consultants and startups fixing architecture before it gets expensive
Probably not a fit
- You need results this quarter. Refreshes move within weeks, new content takes months. If you need enquiries inside thirty days, paid search serves you better.
- You want guaranteed rankings. Nobody can guarantee positions, and anyone offering to is misrepresenting search.
- There is no budget for the content itself. A strategy that is never executed helps nobody.
- Existing content cannot be changed. The best actions involve updating, merging or removing pages.
- You want a keyword list without prioritisation. Tools produce that cheaply. It is not this service.
- You expect SEO to behave like paid ads. You cannot raise spend and see traffic rise that afternoon.
SEO Content Strategy and AI Search
People now ask questions in Google AI Overviews, ChatGPT, Gemini and Perplexity, and some of those conversations replace visits that would once have reached your site. The foundations overlap with conventional SEO: these systems draw on content that is indexed, structured and clearly attributed.
Traditional SEO
Gets content discovered, crawled and indexed.
Topical authority
Raises the chance yours is the most complete answer.
Entity clarity
Ambiguity is hard for a machine to resolve.
Structured content
Clear headings, direct answers, appropriate schema.
AI search visibility
The outcome that may follow, which nobody can promise.
I do not promise AI citations. No one controls which sources these systems reference. If AI visibility is a primary objective, AI Marketing & GEO goes deeper.
Why Work With Me
Learn more about how I work.
You speak to the person doing the work
Nothing is handed to a junior after the sales call.
Strategy before execution
Three weeks deciding what to build beats three months building the wrong thing.
No agency layers
No account manager relaying messages between you and the work.
Business-focused
Sometimes that means declining opportunities that flatter a traffic chart.
Practical and specific
Named pages, changes, links and order, not principles to translate.
UK market focus
Built for UK search behaviour and buying language.
Certifications
Master ChatGPT Certification
AI-Powered Shopping Ads Certification
Google Analytics Certification
Google Digital Garage Certificate
PgDip Digital Marketing (Distinction)
Verified Reviews
\u201cNaeem successfully rolled out a modern, SEO-friendly website that accurately depicted the client\u2019s business structure and services. The team established a smooth workflow through timely outputs, clear communication, and prompt support. Their broad expertise impressed the client.\u201d
Md Kamrul HasanBizz Group \u2014 Bizz Solution BD
\u201cMd Naeem Hossan improved organic website traffic by 25%. Increased qualified leads by 20%. Achieved first-page rankings for 15+ keywords. Increased social media engagement by 30%. Completed 100% of assigned project objectives within deadlines.\u201d
COOUK Apprenticeship Provider
\u201cIt was a great experience. He understood exactly what I needed to get done and it was a seamless process. He was assertive and very professional, the communication was perfect. I have a lot of work to get done and will definitely use him.\u201d
kobe2024Founder & Director
5.0 \u2605\u2605\u2605\u2605\u2605 average on Clutch, verified reviews.
See published case studies for detailed results.
Realistic Expectations
Cannot be guaranteed
- Rankings \u2014 dependent on competitors and algorithm changes
- Traffic \u2014 demand shifts, and AI Overviews are changing click behaviour
- Leads \u2014 enquiries depend on your offer and sales process too
- Revenue \u2014 too many factors sit outside content
- AI citations \u2014 nobody controls what these systems reference
What you can reasonably expect
- Better prioritisation \u2014 a defensible answer to what comes next
- Clearer direction \u2014 everyone working from the same plan
- Stronger architecture \u2014 easier to crawl and extend
- Better intent alignment \u2014 the commonest cause of underperformance
- Efficient production \u2014 fewer duplicated pages and rewrites
- A structured roadmap \u2014 with reasoning attached, so it survives staff changes
On timing: refreshes and cannibalisation fixes sometimes move within four to eight weeks, because those pages already have history. New content in a competitive market usually needs three to six months. Firmer timelines are guesswork.
Frequently Asked Questions
What is an SEO content strategy?
The layer that decides what you create, in what order, for which intent, and how each piece connects to your revenue pages. Keyword research tells you what people search; strategy tells you why those decisions were made.
How much does it cost?
From \u00a3950 for an audit, \u00a32,450 for a full strategy and six month roadmap, \u00a34,750 for the complete system. Larger sites are quoted individually. Content production is separate.
How long does it take?
Two to three weeks for an audit, four to five for a full strategy, six to eight for the complete system, depending on how quickly I get Search Console access.
Do I need this if I already have keyword research?
Usually yes, and yours is useful input. What it lacks is prioritisation: which queries matter commercially, which should merge into one page, and what order to tackle them in. I validate it against Search Console, because keyword data ages quickly.
What is the difference between strategy and content writing?
Strategy decides what should be written and why; writing produces the words. Confusing the two is how businesses end up with well-written articles that were never going to work. The briefs let your own writer execute without me. See content and email marketing for the writing service.
How many articles should I publish each month?
Fewer than most people expect. Two thorough pieces outperform eight thin ones. Without a dedicated content resource, one to two a month is realistic; with a writer in-house, four to eight.
Can you do this for an existing website?
Yes, and that is where it delivers most. Sites with two or three years of content usually have cannibalisation, pages ranking just outside visibility and half-covered topics. Faster wins than anything new.
What is a content gap analysis?
A comparison of your content against the sites competing with you in the results. The value is the filtering: a raw report lists hundreds of items, most unrealistic for your authority. The output is what is relevant and winnable.
How do I know if I have cannibalisation?
In Search Console, check which pages appear for a query you care about. If the URL changes between periods, or several pages surface without any ranking well, that is the pattern.
Can this help with AI search?
It improves the conditions, and nobody can promise more. These systems draw on content that is indexed, structured and comprehensive, which good strategy produces anyway. Whether one cites you is outside anyone\u2019s control. If AI visibility is a primary objective, AI Marketing & GEO goes deeper.
Let\u2019s find out whether a content strategy is the right next step
The first conversation costs nothing and needs no preparation. It is a working call rather than a pitch, and you should finish it with a clearer view of your own site whether or not we go further.
We cover how your content is performing, the opportunities in your market, where effort is wasted, and a sensible order of priorities for the next six to twelve months. If it is not the right time, I will tell you.
London-based SEO content strategist. Working across the UK.
- Currently accepting new clients
- Response within 24 hours
- London, UK